Saturday, August 30, 2003

 

Why even late-bloomer Isenberg is starting a blog

The SMART Letter, an email newsletter, is the core of isen.com. I have published 89 SMART Letters over the last 5 and a half years, and some of them are good. Looking back, some even have stood the test of time.

Articles like this (With E-mail Dying, RSS Offers Alternative) make me worry that The SMART Letter might need to adapt to survive.

I am not sure I believe that email is dying. The first thing I do when I log on is check my email, and the thing I do most with my computer is email. Furthermore, since I don't use Microsoft Outlook, and I haven't upgraded past Windows98, and I keep my virus definitions up to date, so far unsolicited email remains a minor annoyance to me. On the other hand, distributing the SMART Letter requires periodic attention and energy to handle bounces, address changes, et cetera.

Nonetheless, I've written that physical redundancy is the only true path to reliability. That's why I archive The SMART Letter at isen.com. And that's why I am starting the isen.blog.

There are a few more straws on this camel's back. One particularly heavy one was loaded by Doc Searls, who put me in some rarified company when he said: "There are a lot of people I'd love to see blog [such as] Don Norman, Jakob Nielsen, Kalle Lasn, Watts Wacker, George Lakoff, James Gleick, Steven Levy, Alvin Toffler, George Gilder, David Isenberg, Dave Farber, Geoffrey Moore, Esther Dyson, Mary Modahl, Hal Crowther, Rick Levine, John Naisbitt, Randall Stross, George Lakoff, Mike Wallace and Peter Drucker, to name a few."

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